Good friend for mobile-friendly tests.
I was actually introduced to Google Mobile-Friendly Test at a digital marketing convention about two years ago and it's been a little …
Overview
What is Google Mobile-Friendly Test?
Google Mobile-Friendly Test is a search engine optimization software solution offered by Google.
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Popular Features
- Mobile SEO (5)10.0100%
- Site audit / diagnostics (6)9.696%
- Site recommendations (5)8.989%
- Page grader (5)8.787%
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What is Google Mobile-Friendly Test?
Google Mobile-Friendly Test is a search engine optimization software solution offered by Google.
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What is Google Mobile-Friendly Test?
Frequently Asked Questions
Google Mobile-Friendly Test is a search engine optimization software solution offered by Google.
Reviewers rate Mobile SEO highest, with a score of 10.
The most common users of Google Mobile-Friendly Test are from Small Businesses (1-50 employees).
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August 01, 2019
Google Mobile-Friendly Test is a Quick & Easy SEO Tool to Ensure Your Website is Mobile-Friendly
We use the Google Mobile-Friendly Test to quickly assess in real-time if a webpage meets Google's standard for mobile usability. Our whole organization uses it as a test for our SEO client websites and in our sales process for new client websites.
- Confirms if a page is mobile-friendly.
- Provides feedback on what issues Google may be encountering.
- Assesses any URL you provide.
- The feedback can be technical for a non-technical user.
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- It's had a positive impact on our business as being one of the tools in our toolkit.
Google Mobile-Friendly Test is one tool that can be used alongside these other tools to help your SEO.
Our web design company uses the Google Mobile-Friendly Test to make sure our clients' websites are mobile friendly for Google and can be seen on modern devices. We use the tool to create "Responsive" websites based on modern browsers, screen resolutions, and devices. Google did a great job in creating this tool for the public and for designers as well.
- Google Mobile-Friendly Test is easy to use and works very fast.
- Google also has its own search engine results in mind when using the tool. This is important, as Google has most of the online search market share.
- Most modern devices are accounted for.
- Google does not cross-check the results from other search engines in the creation of the tool. Bing and Yahoo might not consider your website mobile-friendly, even if Google does.
- Some devices and screen resolutions were not thought of when Google created the tool.
- The output of the tool is not specific enough, at times, for web developers.
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- Our ROI has improved because each website we develop has more value built in when using the Google Mobile-Friendly Test.
- Our presentations to clients showcase more cost-efficient websites for our client's own ROI.
- In some cases, our clients think the work in progress is already completely mobile friendly and responsive in creating an impression of added ROI.
The Google Mobile-Friendly Test is much better than Bing Webmaster Tools to ensure our clients' websites are mobile friendly responsive. Google's tool is created specifically for most of the online searches from the internet, and most modern devices, modern browsers, and screen resolution settings. Bing is not as technically advanced as Google and not as specific in their tools, to ensure the creation of mobile-friendly responsive devices.
May 31, 2019
Great for Developers and SEOs
As a marketing agency, we use the Google Mobile-Friendly Test multiple times throughout our process. First, we record the current site's scores before updating or replacing the website. Then, we check-test the mobile-friendliness after launching the new site, giving us a benchmark measurement as well as a "hit list" of things to update. Mobile-friendliness is extremely important to UX and SEO, so we make sure our client's sites are mobile ready.
- The test gives you an option to test a live website or a chunk of code. This way your test your site code, even if your website is still in development.
- The instant "green for good" is easy to see and explain.
- The list of "page loading errors" gives you a nice explanation of loading issues that don't necessarily affect the site visibly, but are still slowing it down. This gives you a "hit list" of things to fix or look into.
- Google's suggestions are sometimes vague or unhelpful.
- The test doesn't offer multiple screen sizes or shapes. Though this isn't a huge issue, it would be nice to make sure a site using media queries stays mobile friendly throughout size changes
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- The impact isn't necessarily measurable. I would compare it to asking a carpenter how much ROI a hammer provides when building a house. Google Mobile-Friendly Test is a free tool that is useful for website analysis and testing.
PageSpeed Insights offers similar (though far more technical) insights for developing websites and testing their mobile performance. There's also a Mobile Friendliness measurement in the new Google Search Console. These tools all work together and are all useful when measuring your website or developing a new one. I'm sure there are many other mobile-friendliness testing tools out there, but I've only used these Google products.
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